As a business, you should have website, because the market today demands it. Customers regularly consult the internet before purchasing products and services. A website enables you to market your products to a wider market as well as become more competitive.
A modern website shows a modern business!
Your business, your company, should not only be modern, it should also look modern! At a time when the internet is a leader in communication and the promotion - advertising of products and services and young and old are constantly engaged in it, either for work reasons or for entertainment reasons, you and your business, can you refrain from it? By building a website, your business also has its place in the large internet market.
Having a website increases the credibility and image of your company
How many customers trust businesses that don't have an online presence anymore, when millions of internet users every minute are also looking for a service or product online? Why not see your company in this big market? Why not get to know your business through your website?
Website building brings profits!
Why not buy your own products and services online? Why not increasing your sales and profits? Thousands of customers are waiting for you on the web.
Customer expectations
Today's consumers demand that they have access to all the information about the products they want to buy, and that they find it readily available. Customers often research products online as well, but in most cases, businesses and stores are preferred because they stock products that are readily available. Therefore, a website is as essential to a business as this can offer the ease of access to customer information prior to purchase, while still meeting the requirement for the immediate availability of the product.
24 hour access
Another major benefit offered through page building is that it provides your customers with 24-hour access to information about your business, products and services. Your business may have business hours, but your website still keeps your customers informed 24 hours a day. It can appear in search results conducted by internet users overnight or in the late morning hours when your store is closed.
Market penetration and expansion
The website also allows your business to sell more often to existing customers as well as acquire new ones. By offering products and services for sale through your website, you give your customers the opportunity to buy when they want and on their own terms. You can improve your customer service by offering personalized accounts that include customer profiles, transaction history, and product recommendations. Furthermore, your business can gain customers worldwide, if you are willing to sell products to customers outside of your local market.
Necessity of competitiveness
Doing what your competitors do is not always wise. However, one important reason you need your website is to stay competitive. Since many customers rely on search engines to find products or services, you should have a website to have a chance for your business to appear in their search results. If you don't have a website, you will give your competitors the advantage of acquiring customers who could have become yours if you had better advertised your products and services.
source: https://www.makemyweb.gr/giati-na-ftiakseis-istoselida-logoi-kataskevis-istoselidas/
https://www.aboutnet.gr/blog/2527-giati-i-epixeirisi-sas-xreiazetai-na-exei-istoselida